Trad Gang
Main Boards => PowWow => Topic started by: SpankyNeal on July 16, 2009, 11:27:00 PM
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I just viewed a disturbing commercial on the Outdoor Channel from Cabelas. It depicts an archer carrying a wheel bow and all the latest gear as an intelligent, capable hunter, and compares him to another archer dressed in nothing but red long johns and boots, carrying a recurve bow and a back quiver. This guy stumbles over logs, fumbles for arrows, and is generally depicted as a bumbling idiot! I find this extremely offensive to not only me, but to our sport and everyone in it! I have emailed the Media Communications Manager and expressed my displeasure with this ad, and cancelled my Cabelas Club membership as well. If you are as insulted as I am, then I suggest you do the same.
Regards...Ken
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That sounds pretty offensive to me.
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anyone have a link to the video?
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I saw it and was not impressed. will have to email them.
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What is the commercial for?...Just Cabelas or some particular archery product?
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It's for Cabelas in general. It basically is saying that if you don't hunt with the latest and greatest stuff, your a moron - at least that's the way it comes off to me! It may not do any good, but go to thier website, to the "About Us" section, and email the Media Communications Manager if you want to make your voice heard.
Thanks...Ken
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It was promoting cabelas card and points the guy that was using club points had all the camo and modern equipment the guy with the recurve and just long johns did not have a card so had very little stuff to hunt with. I still did not like it he could of had a cheep compound, we all know what our stuff cost!!
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wow makes me glad I never buy from cabelas
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It's all about the Benjamins. They know where the cash flow is for their business and that's who they market to. Surprised he wasn't carrying a x-bow.
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LMAO!!! They should have used, "The Jimmer" from "Escanaba in Da Moonlight" :biglaugh:
Offensive: yes
Knowing that the "real moron" bought the whole store in hopes to bag a deer: Priceless.
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Originally posted by vermonster13:
It's all about the Benjamins. They know where the cash flow is for their business and that's who they market to. Surprised he wasn't carrying a x-bow.
LMAO even more!!!! :knothead: NO DOUBT Vermonster!!!! That would have been the real way it's gonna be. I completely stopped going to a local "archery" shop because they are all about x-bows now and don't give a crap about anything else. It's a shame cause they carry a few Thundersticks and used to have a decent trad section. All has given way to those pieces of crap. I'm ranting but you can only guess how I feel about those P.O.S.!
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It just ticks me off that here we are as traditionalists, not bashing others chosen equipment for the sake of our seasons, and in hopes of converting those worth the effort, to our sport, and here comes a major supplier of outdoor equipment joining in on the "let's trash the other guy's stuff" bandwagon! I wonder who the guy who wrote that commercial would rather have shoot a balloon placed between his knees - Howard Hill, or that guy carying the wheel bow? :biglaugh: I know advertising is geared towards particular audiences, but you don't have to trash others to get a point across!
Ken
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Originally posted by SpankyNeal:
I know advertising is geared towards particular audiences, but you don't have to trash others to get a point across!
Ken
I've been saying that about the traditional archery for a long time: that we should be able to promote our pastime without trashing others. Unfortunatley, a lot of us haven't quite figured that out yet. Do I find the commerical in question offensive? No more than a lot of what I hear and read on a daily basis from fellow traditional archers referring to other user groups.
Just food for thought.
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I just saw it too; and the well outfitted cabelas guy was able to walk without stumbling; while the unfortunately not outfitted guy was in his 'railroad suit' a red full bodied underwear. He had a back quiver on his bow; and a recurve in his hand.
It was insulting.
It was just a commercial for Cabelas showing what a well outfitted person looks like next to one that is not outfitted.
Stupid.
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thats about a bunch of #^@* i too saw the ad..it depicts the trad shooter as a bumbling drunk idiot.drooling and tripping over everything as he trys to keep up with the wheelie bow professional...i emailed cabelas also a few days ago when i first saw it.no response from them...this is a direct kick in da xxxxx for trad shooters...cabelas wont get a penny outta me.
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I just left a note to Cabelas. I have a friend coming over to hunt from Sweden and he is about to make a BIG order from Cabelas. He hunts with a black widow recurve...
The real bumbling fool is the person(s) that made this commercial !!!
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Sounds pretty typical for Cabela's :rolleyes:
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I just sent them an email cancelling my stannding catalogs and letting them know I won't be buying from them anymore. I plan to let everyone I know not to shop there either.
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"Your recent ad on The Outdoor Channel shows a compound bow hunter with all the latest gear and depicts him as an intelligent, competent hunter, and contrasts him with another traditional bowhunter who is depicted as a bumbling, ignorant, fool! As a highly skilled traditional bowhunter, I found this advertisement extremely offensive!!! Please do not send me any more catalogs etc. from your company as I will now be purchasing my hunting equipment from Basspro!"
Sincerely,
Steve
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Originally posted by Jason R. Wesbrock:
Originally posted by SpankyNeal:
I know advertising is geared towards particular audiences, but you don't have to trash others to get a point across!
Ken
I've been saying that about the traditional archery for a long time: that we should be able to promote our pastime without trashing others. Unfortunatley, a lot of us haven't quite figured that out yet. Do I find the commerical in question offensive? No more than a lot of what I hear and read on a daily basis from fellow traditional archers referring to other user groups.
Just food for thought. [/b]
Was my first thought actually.
Steve
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Then according to Cabela's Howard Hill, Fred Bear, Ben Pearson, Glen St.Charles, etc. are all bumbling idiots!!! I never bought from Cabela's and don't plan to start now.
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just CALLED cabellas and talk to the promotions person to give them a thought about there commercial..she is suppose to forward comment to "Mr. Cabella to read..have to wait to see what happens..
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Guess I won't be going to their new store in Billings. Sponsors on the TG site pretty much take care of anything this dumb old out of touch trad hunter needs, anyhow.
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Thanks God I have a Bass Pro 15 minutes from home........ that one ticked me off!!!
Cabelas marketing team must be a bunch of clueless young guns who don't understand what it takes to hunt traditional.
Fools!
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Folks, it's just marketing. As a Southern man, I see much in advertising that's just as offensive to my life's choices every day. Worrying about such stuff gives you high blood pressure.
Sticks and stones may break my bones...
Yes, call them, write them, e-mail them if it makes you feel better. However, keep in mind that to the marketing mindset, ANYTHING that gets your attention means success to them. The more obnoxious a commercial is, the more likely we are to remember it. They know that. They bank on it. Think of Enzyte and "Smilin' Bob", and Billy Mays, may he rest in peace!
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It's class warfare, that's what it is. Lets all make sure we don't participate. They've shown us who it is they value. Support our sponsors here and others that share our values, then we've done all we need to do.
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Haven't seen the comercial but from the 30+ years of socializing w/ hunters,I would say the opposite is more true when it comes to compound and trad hunters.
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That is ridiculous and very offensive. I just emailed them.
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Letters ARE effective. The Jeep ad where it rescued a deer was pulled due to hunter's outcry. Politicians multiply every letter X-times because they figure that for every letter there were thousands who were too lazy to write. Activism is important.
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As someone said just support our sponsors here. I have bought from several here and ALL of them gave great service and the fastest that I have found in any thing I buy.
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O yea I am greatful for a sight that can talk about something civil so I can read it before it has to be pulled. My hat is off to you.
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O YEA thanks for a sight that a topic can be discussed in a civil manner so I can read it before it gets pulled.
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Sorry for the two post I am just not to good at this.
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I understand the way marketing works, but, do you think it would be wise to have a commercial depicting a "Fisherman" in his pimped out ride with all the latest electronics and bins overflowing with all the latest tackle screaming across the water while depicting a fly fisherman stumbling through pristine waters and losing his creel to the current? When you think about the intentional slam they put on us, do you think the "marketing boys" thought about the amount of dollars we spend on items other than high end compounds and fancy range finders. Think about all the camo, all the camping gear, all the fishing tackle, etc.............................Like I said before, Fools!
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Where can I watch this ad???
JDSIII
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Originally posted by Jason R. Wesbrock:
Originally posted by SpankyNeal:
I know advertising is geared towards particular audiences, but you don't have to trash others to get a point across!
Ken
I've been saying that about the traditional archery for a long time: that we should be able to promote our pastime without trashing others. Unfortunatley, a lot of us haven't quite figured that out yet. Do I find the commerical in question offensive? No more than a lot of what I hear and read on a daily basis from fellow traditional archers referring to other user groups.
Just food for thought. [/b]
Exactly!.....Lighten up fellas!
Mike
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Umm. guys lets think about this rationally. On this site, I have read where newly designed camo is a waste of money, gps is non-traditional, don't even mention crossbows or compound bows, scouting cameras are for lazy "cheating" hunters who don't want to get out and do footwork, we buy everything we need off of the little guy etc, etc, etc...so what exactly would you shop at cabelas for anyway?....so some of you are getting your panties in a twist over cabelas putting out an add, writing them about how we are done shopping at your facility....and really we might make up 10% of Cabelas sales...do you really think they care??? LOL..life is too short to get all upset about everything that comes down the pike.
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Right on Jason, Steve and Mike. I do agree that was a bad move on the advertisers part though.
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Cabela's is for yuppies, anyway.
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The way this does effect us is the image portrayed of Traditional hunters as it is seen by whomever else sees the commercial. I have nothing against any hunting weapon used responsibly, seems there are better ways to get a message across than to put down another group of hunters. To me the ad says if you don't spend a lot of money you aren't going to be successful more than anything else, a nonhunter I believe would have an entirely different take on it.
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Also,think about the house you go up to and ask permission to hunt.and the people there just saw that ad recently..how's that make them look at you..
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Someone please send me the Email address so i to can contact that store. I think we all need to contact that store and tell them how we feel.
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the outdoor channel should show the "3 rivers " ad ( that they pulled ) right after the cabellas ad,just to show how clumsy we are ( NOT )
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I just got off the phone with a Rep from that store and told them that the Trag Gang is not happy with the ad that was ran. 1-800-237-4444 is a contact where you can leave a message for the ad people at that store.Please call and tell them how you feel.
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Personally I have dark green longjohns and shirt, If I remember they have cabelas on the tag now I am just going to have to go look.
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I got a reply from Cabelas:
Thank you for telling us of your concerns about the television commercial, which is being pulled off the air as of this morning.
We certainly did not intend to offend anyone in the hunting world and apologize for that. It was not our intention to depict traditional bowhunters in a bad light nor pit one segment of the outdoor sporting world against another.
Our attempt at a light-hearted message apparently missed the target and we are moving quickly to correct it.
Again, thank you for letting us know your feelings.
Sincerely,
Joe
Joe Arterburn
Corporate Communications Manager
Cabela's Inc.
One Cabela Drive
Sidney, NE 69160
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Got this response this morning.
Brandon,
Thank you for telling us of your concerns about the television commercial, which is being pulled off the air as of this morning.
We certainly did not intend to offend anyone in the hunting world and apologize for that. It was not our intention to depict traditional bowhunters in a bad light nor pit one segment of the outdoor sporting world against another.
Our attempt at a light-hearted message apparently missed the target and we are moving quickly to correct it.
Again, thank you for letting us know your feelings.
Sincerely,
Joe
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HAHAHAHA!!!!! Cut and Paste!!!!!
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either way you look at it the implications are that a recurve shooter is an idiot out running around in his/her undrwear.does not matter is just not gonna cut it in my opinion.this type of advertising is just not good for traditional hunters plain and simple.ever heard the phrase pick your battles? well i pick this one.traditional shooters allready have enough of a rep as the lower class hunters.i was recently pulled over by an oregon state trooper,he saw my longbow and looks at me and says..bowhunter eh,you must have a felony on your record and cant own a gun huh.i laughed at him then told him the police officers i know that bowhunt must be felons too,shut him right up.YOU HAVE TO STAND FOR SOMETHING OR YOU'LL FALL FOR ANYTHING.
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Holy cow I can't believe you guys got that shut down before this thread even got pulled. Good for you.
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Originally posted by SpankyNeal:
It just ticks me off that here we are as traditionalists, not bashing others chosen equipment...
Actually, if you hang around here long enough you will see plenty of it. Most of it is subtle, but it's there. I agree with the "pick your battles" philosophy as mentioned above, and on this one I say just roll with the punch.
By the way, I live in Tennessee. Have you ever seen anyone from Tennessee depicted in a poor light? 'nuf said?
Let's get on with the business of helping each other be better hunters and shooters of trad equipment.
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I have a really hard time rolling with the punches. I don't think you did anything wrong by letting them know.
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Ads like that are why I quit buying any Cabala's products a long time ago. That, plus a know nothing staff whenever I tried to shop one of their stores.
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we would have been doing something wrong by not saying something....i just got the same email a sec ago....haaaaa...love it when they squirm.
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I agree elkherder.
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didn't bother me, I took it for what it was worth and who made it. cabela's is targeting thier high $ spending audience. Maybe people who go hunting in their underwear should be up in arms over this commercial. Imagine the response if the underwear hunter was toting a crossbow!!... It is also kind of hypocrytical of us since I have seen many tradbow hunters stick their noses up at compound shooters.
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This arguing aint going to help us any. point noted. There is a kid on the target thread that sounds like he could use some arrows.
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Thank you to all who responded to the company regarding this matter as it seems they have pulled the ad. As I stated elsewhere, I am too old probably to see our archery seasons disappear, but I would love for my son, and his children, to be able to enjoy this sport of ours throughout thier lifetime. We as archers, need to be supportive of each other, where it counts, to protect our sport. Yes we do sometimes bash our wheel bow counterparts, but my experience has been that the bashing we recieve from them is 100 times worse. I fully intend to maintain my traditional values in hopes of bringing others back into archery as it was meant to be, and defend our sport against all who seek to condemn it, and I hope you all will do the same. I'm including the response I recieved, which was the same as the others, and what I sent them. Thanks again for everyones supporting actions!
Regards...Ken
Kenneth,
Thank you for telling us of your concerns about the television commercial, which is being pulled off the air as of this morning.
We certainly did not intend to offend anyone in the hunting world and apologize for that. It was not our intention to depict traditional bowhunters in a bad light nor pit one segment of the outdoor sporting world against another.
Our attempt at a light-hearted message apparently missed the target and we are moving quickly to correct it.
Again, thank you for letting us know your feelings.
Sincerely,
Joe
Joe Arterburn
Corporate Communications Manager
Cabela's Inc.
One Cabela Drive
Sidney, NE 69160
[email protected]
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From: [email protected] [mailto:[email protected]]
Sent: Thursday, July 16, 2009 9:14 PM
To: Joe Arterburn
Subject: Television Commercial
Dear Mr. Arterburn,
I have just viewed your commercial on the Outdoor Channel that depicts an archer with all of the latest gear as being an intelligent, up to date hunter, and compares him to another archer carrying a recurve bow and a back quiver, dressed in red long johns, as being a bumbling idiot! Being a traditional bowhunter who hunts with nothing but longbows, wood arrows, and a back quiver, I take extreme offense to the image you are portraying of traditional archers! I have seen many more bumbling idiots in the woods carrying all the latest equipment than I ever have of those who choose traditional equipment in my 40+ years of bowhunting! In your corporate core values statement you list "Respect for individuals". I find this advertisement a violation of that statement, and totally disrespectful to myself, and all traditional archers. You may cancel my Cabelas Club membership effective immediately, and I will not consider Cabelas for any of my outdoor needs as long as this advertisement continues to air!
Respectfully,
Kenneth Neal
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Bringing to their attention that it could hurt the image of skilled traditional archers is ok. I thank the ones of you that have done so. I believe that they did not intend to put anyone in a bad light. I talked to some of them today as well. They are doing what any other company would do. Target there high spending crowd. I have seen many times where traditionalist have put down our more modern counterparts. If you look at it we are all part of the same team choosing to use different weapons. We should respect eachother for that if nothing else. Anyone who has been with me at a shoot or hunting camp would say that I like to give "training wheel" shooters a hard time. I make sure they know that it is in fun and they in turn give me a hard time.
I know that this can give a bad impression of those of us who choose to hunt and shoot trad archery equipment. It is good that they see that and have taken actions to remove it from the air. I dont think that it is a detrimental mistake on the part of cabelas though.
Cant we all just get along lol.
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exactly mo....right on bro :notworthy:
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You make many good points mo, but that last one is the best. Thanks.
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They should not have put the ad on TV and it sounds as if they are taking it off the air. As others have said, some of our group have trash talked compound shooters here and said it is the same thing. In my opinion it is not the same thing as we are not putting it on TV for millions to see.
On the other hand though,I have never thought talking about compound shooters in a derogatory tone helps us promote our way. We come across as arrogant elitists and should keep it down.
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It apperars Cabelas saw the mistake(by way of your emails) and took action to make it right. We can't ask them to do any more than that. Thanks for doing the right thing Cabelas.
Now, lets get back to talking traditional. Stump shooting anyone?
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"Anyone else find this offensive?"
Not really, but I guess I've got thicker skin than most.
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Right on, Bill.
Looks like the situation is being corrected, it is never good when one promotes oneself by dissing another.
I have been a high-dollar customer of Cabela's, and I would hate to cut myself off from their goods. Their eight-man Alaskan Guide tent has served me without problems for many years, and I look to Cabela's to supply high-quality equipment combined with excellent customer service.
I hope that they remember people like me when they produce their next ad campaign. My nose needs no more tweaking.
Killdeer
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Originally posted by Forrest Creature 1:
I just got off the phone with a Rep from that store and told them that the Trag Gang is not happy with the ad that was ran. 1-800-237-4444 is a contact where you can leave a message for the ad people at that store.Please call and tell them how you feel.
FC1, I didn't know you are the official spokesman for TradGang, now. OK to voice your opinion, but I personnally didn't find it offensive, so don't include us all in your statement. I happen to like Cabelas and do alot of shopping there and their customer service is extremely outstanding.
I took the commercial in jest. Lighten up. In this PC perfect world, people get this panties in a bunch way to easy. You should only be offended if you really do bumble around half drunk in the woods, like that poor fool did. Then maybe you got a claim for personal slander. Maybe they were just making fun of hunters in flannel.
So, easy a caveman could do it! Damn Geico! Now there is a cause to undertake!
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well i jumped into this also. i emailed [email protected] this morning. and well i recieved an email back from him. he stressed the concern about the ad and how he did not mean to offend the hunting community be it trad. or compound or any for that matter. he then want on to say as of today the ad is being pulled from tv. just goes to show if you believe in something you should stand your ground,sometimes it'll work sometimes not,but as in this case i think we can say this subject is over.
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It always amazes me when someone is offended by someone being offended.
Socrates
(not really)
Cabelas ad dept. needs to have a little forethought next time.
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Originally posted by tarponnut:
It always amazes me when someone is offended by someone being offended.
I'm offended that you're offended that I'm offended! Hey wait, I forgot... I'm not offended. Nevermind.
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I thought the ad was pretty funny. Cabelas is a great source and stands behind whatever they sell. Lighten up.
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I kinda laughed at the commercial when I saw it. Mostly because it insinuated that you had to buy a whole lot of stuff in order to kill a deer. Now that I am a traditional hunter I don't spend any money. :bigsmyl: Yeah right! I just spend it on different stuff.
Come on guys, the commercial was supposed to make folks feel the need to buy more stuff, not bash traditional hunting. If 3 Rivers ran a similar(but reversed) ad, I'll bet most here would think it was funny, not offensive.
If anything, I think writing Cabelas demanding they pull the ad because you are "offended" makes us look much worse than a funny TV commercial.
JMO
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I personally do not find offense in that commercial, however, that being said,
I am distressed by one thing. In this day and age very few people know anything of substance about the wild. Face it, many have no idea where our food comes from or what happens to it prior to the store where they purchase it.
What they see on TV and in the computer is the ONLY thing that many know, truthful or not. What they see can and does, on a daily basis, affect and mould their minds, their ideas, and their knowledge.
Yes sir, seeing that ad can most certainly cause or back up some folks to believe exactly what was portrayed. . . if you are carrying one of those antique bows, you are a slob, stupid, not able enough to own and carry a "real" bow, and likely drunk as all hunters are.
Connotations can be amplified from there. That guy is a bumbling fool, he carries a stick bow, which is bad, everybody knows that. Stick bows are associated with fools and inept folks and thus they are inept weapons. Why are they not illegal.
If we do NOT voice up against this, whether it was simply a slip with not enough forethought given, or a callous act against Trad folks, then we allow this indoctrination to stand.
To be honest, simply pulling the ad is not near enough. People viewed this already. A broadcast apology and explanation seems in order.
If you truly believe it doesn't matter, you'd better wake up. It has been happening all around us, regarding a lot of different topics,for years. You don't have to prove anything. All you have to do is say it loud enough and long enough.
ChuckC
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I received the same response.
I disagree with those who feel we shouldn't have bothered to write. I participated in a letter writing campaign that depicted a Jeep helping a deer safely past hunters by having it play dead on the bumper. Remember that one? No? It was pulled immediately as well.
I have thick skin too and did not cry any tears over that ad or this one. In fact I thought the Jeep ad was funny and very clever. All of that is beside the point. I wrote because there are forces and groups who are trying to win "hearts and minds." The efforts can be subtle in trying to shape a viewpoint. Jokes that perpetuate stereotypes. Clever commercials. There ARE groups trying to ban bowhunting as cruel etc. Starting by getting people to view traditional equipment as being more likely to wound an animal might be an avenue that would give them some traction etc. No? I heard on two hunts that no one should hunt with traditional archery as: "you'll have the deer looking like a pincushion before it dies." This, from compound hunters! (I was happy to prove them wrong). :D No? Think about how some states have already banned some firearms by succeeding in having them viewed by the voters as: “too, too, dangerous.” Maybe my thoughts are farfetched but I’d write in protest on principle anyway and did.
Oh! I took the time to thank Cabela's for pulling the ad and stated that their responsiveness has me back in their camp. I think that's important too.
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"Oh! I took the time to thank Cabela's for pulling the ad and stated that their responsiveness has me back in their camp. I think that's important too"
Very true and don't forget it folks. They didn't have to pull the ad and they did show their support for hunting. People makes mistakes the difference is in who owns up to them. Cabelas is one of the good guys.
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Curveman,
I didn’t see where anyone said folks shouldn’t write emails in protest. If they did say that, I apologize for missing it. I think the point some were making is that if we don’t like other user groups bashing us, we should probably stop bashing them. It cuts both ways.
Originally posted by Curveman:
I heard on two hunts that no one should hunt with traditional archery as: "you'll have the deer looking like a pincushion before it dies." This, from hunters! (I was happy to prove them wrong).
Well done. But is that really any different than what a lot of traditional bowhunters say about compound users? I think Bill Kissner said it best:
On the other hand though, I have never thought talking about compound shooters in a derogatory tone helps us promote our way. We come across as arrogant elitists and should keep it down.
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Well....Now you guys know how we cavemen feel every time we see the GEICO ad. Welcome to my world. :wavey:
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It is what it is, I didn't see the commercial. I don't think they should have put it out and I'm glad some folks on here responded accordingly.
But as far as the bashing goes, I've got a few hunting buddies who hunt with compounds and I have to say I usually take alot more than I give.
Ethan
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Well, I just got off the phone talking with
Cabela's...I ordered some red long-johns.
Now I'm gonna git me a beer, it's F®íÐÅ¥ !!!!
:bigsmyl: :bigsmyl: :bigsmyl:
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Ethan teasing among friends is one thing, I am called all kinds of things by my friends that are not true and I give it back. that is supposed to be fun. But getting on a public website and calling a group of people a bunch of lazy, unethical, slobs who don't have what it takes to shoot a real bow and rely on every new product on the market because they don't have the woodsmanship skills to kill effectively is a whole nother thing. It makes both groups look bad. I'm not saying you do that but it gets stated pretty regular. I will try to stop preaching now.
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I'l have one of those beers old york it is friday buddy.
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Mo.,wish I had enough for everybody.
Hard times bringin' out the worst.
'Ere's to ya, mate!
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Just ordered some new expandables.
Darn deer keep running off with them. :D
Steve
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uh oh you spoke of the wicked ones shame on you. I thought this would be dead by now. I should have just left out my last comments Jason said it better. I think I will take my boy and the neighbor boy and shoot some bullfrogs can't wait to actually get some and eat them.
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Originally posted by TradBowyer:
Umm. guys lets think about this rationally. On this site, I have read where newly designed camo is a waste of money, gps is non-traditional, don't even mention crossbows or compound bows, scouting cameras are for lazy "cheating" hunters who don't want to get out and do footwork, we buy everything we need off of the little guy etc, etc, etc...so what exactly would you shop at cabelas for anyway?....so some of you are getting your panties in a twist over cabelas putting out an add, writing them about how we are done shopping at your facility....and really we might make up 10% of Cabelas sales...do you really think they care??? LOL..life is too short to get all upset about everything that comes down the pike.
Apparently they do care, and realized the money they would potentially lose. Congrats to those who complained and got the commercial removed.
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I sent this to Cabelas...
A short while ago I saw a commercial for Cabelas that showed 2 bowhunters. One was carrying a compound and had all the latest gadgets with your latest hunting gear. He appeared to be in control and ready to hunt. The other was carrying an old recurve and wearing red long johns and stumbling through the woods. He appeared to be an idiot.
The reason I am writing about this commercial is because I am a traditional archer and bowhunter. I take offence that you, a hunting outfitter depicted a traditional bowhunter as an idiot. I have been a customer of Cabelas for over a decade spending several hundred dollars at your Wheeling location last year. I feel you owe the traditional archery community an apology for the way you portrayed them. I have no intentions of making another purchase from Cabelas until one is publicly made. I would also suggest you fire the those involved in making a commercial like that. If you have no intentions of pulling this commercial and issuing a public apology then you may remove my name from your mailing list as I will not be using your services and products any longer.
I don't know if you noticed but you sell several different lines of traditional bows and equipment in your latest Archery catalog.
Sincerely,
Jim Suttinger
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Congrats on getting that ad pulled all!! :clapper: I do enjoy good humor and might have laughed that one off BUT I do remember some tech shooters claiming that traditionalists are a bunch of gut shooting elitists and we are irresponsible for the gear we choose to use.
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With all due respect, I just undid the flap in the back of my longjohns and aimed my haunches at Cabella's.
Not likely to throw any of that new-fangled money that way, and Lord knows I'm too backward to use that there plastic money to buy from them folk.
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They didn't think it through before making the commercial.
The point is that they publicly mocked ANY niche involved in hunting or the outdoors in general, when that is their buisness. And the public doesn't need to be fed any more negative images than they already get in general.
Glad they saw the light.
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Jason,
I felt it was at least implied in the threads that said we should just take a joke or that letter writing was just more publicity/they'd just see the ad as effective/our letters wouldn't matter. Just recently the Obama admin. tried to have its Customs ban the importation of knives that could be opened with one hand. It was the HUGE amount of mail that generated that they are now revising that position. Anyone who sits on their arse and doesn't write is REALLY hurting us! I know some politicians and they tell me that getting letters has an ENORMOUS influence on them. They figure that if they get one letter then 1,00 people agree but were too complacent to write! I agree completely with what Ted Nugent said: "If you reps don't know your name, then you're not doing your job to protect our rights!" (gist).
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If I had seen it I probably would have found it offensive, but then again I find all TV hunting shows that portray us as bumbling, missing, wounders of un-recovered animals offensive. Thanks,to those of you who got the add pulled. Oh,by the way, I am a big fan of Cabela's.
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I have not seen it, but im upset by what im reading.
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Originally posted by leatherneck:
It apperars Cabelas saw the mistake(by way of your emails) and took action to make it right. We can't ask them to do any more than that. Thanks for doing the right thing Cabelas.
Now, lets get back to talking traditional. Stump shooting anyone?
sounds good.
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I also wrote Mr. Arterburn back and thanked him for taking such rapid action to correct this situation, and for helping to maintain the integrity of bowhunting as a whole. Thanks again to everyone who responded, and to Cabelas for doing the right thing! :thumbsup:
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This message is for "Lefty" iam not your spokesman nor do i want to be,the posts that were on there were from trad gang shooters that were not happy with the ad. What gives you the right to get on here and bash me is it because your #91.Iam just one of the guys that had the guts to stand up against the big guy. I love Trad Gang and the sponsors and post but i have a hard time when someone wants to tell me i can't voice my opinion. Iam sorry that i included or offended anyone that did not want to be included, but i can go to bed knowing that i did the right thing in my eyes.If you need to voice your opinion please feel free to call me # 740 546 3761. I dont think this needs to go on on this page anymore thanks FC1
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Lefty not cool
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Just another entry on a long list of disappointments from Cabelas. They have involved themselves in real estate deals that cost hunters of ordinary means hunting opportunities, do not stand by their products when they fall apart, and now this. Sure, "it's all marketing"... but in this economy anyone who deliberately alienates 10% of the market (as someone here estimated) isn't smart enough to mail a box. Mr Cabela has forgotten who made him rich. Don
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i would have probably been offended if i had seen it however i dont own a TV. dont intend to either.
good job to those that put the time in to correct it
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Ive read a few posts on here and I'm confused because when I shot my wheel bow I did not spend near as much money on archerey stuff. I had one bow and about 2 dozen arrows. Now I sold my wheel bow and have 9 trad bows and 6 dozen arrows!! I must be doing something wrong!
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I like Cabelas. Seems like they are one of the few places that if you are not happy with a product you can return it with no problems-at least I have never had a problem.
As far as the ad, it never really bothered me---in fact, I think some of the characteristics of the traditional hunter were model after myself or some of my friends. Anyway, I knew it was an attempt at 'humor' in order to sell a product. No big deal--I generally dislike 90% of all the hunting ads anyway. It is good to see they responded to those that raised their concerns.
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I wish I'd seen the ad....is it out there in computerworld somewhere that I still can? Because right now I don't know if I should have been offended and I hate missing out on things! (I'm kidding....I would like to see it though)
I do understand that it's all about the big bucks and the advertising guys are doing a job to get the most for the investor. And it would seem that the gadget guys would spend more than the trad guys. I gotta agree with Broken Arrow though....I'm WAY more in debt now than I was then! There's just a smaller population of "us". That's one of the attractions for me.
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I was able to see the commercial twice and was not amused by it !! I wrote them an email, telling them that since traditionalists are such dumb and poor hunters, they wont have to worry about my money being spent there on any of their traditional stuff or anything else for that matter.. I'll go to 3 rivers or one of their competitors before I but from them anymore...
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Being overseas, I haven't seen the ad, nor do I need to. When the retailers that rely on US to make them money, especially in a down economy, start driving wedges between hunter groups, we have to stand up and voice our opinion. As hunters, of all weapon choices, we need to be working together to change how non- and anti-hunters view us, especially non-hunters. Hollyweird already portrays us ALL as a bunch of bumbling idiots, we don't need Cabelas reinforcing that stereotype of any one group. YMMV.
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i just noticed this thread for the first time. overall, a very good topic - but some actions need to be addressed ...
1. lemme be as clear as i can to all ...
PLEASE DO NOT CLAIM TO BE A REPRESENTATIVE OF TRAD GANG, OR USE THE NAME "TRAD GANG" IN ANY WAY, SHAPE OR FORM UNLESS YOU HAVE DIRECT PERMISSION FROM TERRY GREEN - there are no exceptions.
2. please be respectful in your posting, trad gang will not tolerate public bashing of any kind - there are other online venues for that kinda nonsense. thank you.
3. imho, cabela inc, knew pretty well what they were doing with their ad, and they got the response they at least somewhat expected.
thanks to all you good folks that took cabela inc. to task and let them know that it was NOT ok to depict trad bowhunters to the general public in such a demeaning manner.
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Lighten up. Lefty didn't go postal on ya, and he has earned that right, since he is a postmaster. Responsibilities of a postmaster typically include management of a centralized mail distribution facility, establishment of letter carrier routes, supervision of letter carriers and clerks, and enforcement of the organization's rules and procedures.
I never stepped foot in Cabellas, but whenever I weave through my local Bass Pro, I always gawk at the crowd around the archery counter. Nothing much for me to buy, 99.999% vanes or bolt-on doodads, but they do have nice wool socks.
At least the Cabella's ad has alerted the crowd not to shoot their crossbows at every sound they hear or shadow they see when they venture off the asphalt and concrete.
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Just for the record, I don't wear "panties". I go commando.
Sorry, I figured this post needed some lightning up. :bigsmyl:
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Of all the posts on here, the one that landed home the best for me was Jason Westbrock's. We spend a ton of time laughing at the latest gadget, camo, lazer sight, etc.
We should be able to take it a bit too.
I don't care for Cabelas, which is hard because we have one 20 minutes from my house. I will say they are a great supporter of Michigan Bowhunters Association. I walked through the archery section last month, and it was more crossbow than archery. Oh well.
I suppose what I'm saying is that if Cabelas, and all of the high tech bowhunters see me as a bumbling idiot, well, I just don't care. I know what I am.
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Think about it! It's always about the bucks!! Wheelie shooters need sights, releases, rangefinders,limb silencers etc. There is certainly less money to be made form the guy who goes into the woods with a stick and string. He may even be more prone to hunt in a flannel shirt and jeans than some fancy scent-loc suit. I not so much offended as I am just plain sick of the marketing techniques.
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I contacted Cabela's with OUR displesure. They immediatly responded and said the add has been pulled, and apoligized.
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Doesn't bother me one bit, I don't hunt in my longjohns.
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Originally posted by Roger Norris 2:
Of all the posts on here, the one that landed home the best for me was Jason Westbrock's. We spend a ton of time laughing at the latest gadget, camo, lazer sight, etc.
We should be able to take it a bit too. ....
i agree. i could care less how cabela inc. plays the marketing game ... but this was never about you and me - the target demographic for that tv ad wasn't the trad community - there's no need to belittle trad bowhunting/archery in the eyes of the ignorant. the negative publicity trad bowhunting dealt by cabela inc, or anyone else, should never go unresponded. i wanna see the young'uns, our legacy, respect trad and not be influenced by negative media.
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If you dislike this type of marketing, contact Cabela's and inform them of this displeasure.
Tell them to remove your name from their mailing lists, and cancel any order that you can.
Inform them that you will take YOUR custom, elsewhere, where you are not seen as a bumbling fool.
And tell them that YOU will personally let others know that doing business with Cabela's DOES NOTHING for traditional archery, and hunting with tradtional gear.
Vote with you wallet, that is what will really hurt them.
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Send them an e mail and reconsider before spending a dime with them. Let them know you're peed off!!!! & to stop any & all correspondence to you.
I just did as R.W. mentioned. A wallet vote gets their attention immediately!.
Larry
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Haven't yet seen the Cabela's message but I'm surprised that some here (but thankfully not most) feel so completely callous and apathetic about that sort of thing. While it's true that some who shoot stickbows may express what seems to be unfair bias against compounds and associated accessories, IMO there's quite a difference between that very limited forum of opinion vs. one shaped by an international media campaign reaching millions of people (hunters and nonhunters) and specifically intended to shape or distort the perceptions of their audience purely for personal profit. Quite a difference indeed.
Many who come here think of traditional archery (yes, I'll use that term and do it proudly) as not unlike a very good friend. All I can say is that if someone is backstabbing your very good friend on a commercial scale just to make money and it isn't offensive to you, then just maybe that 'very good friend' isn't so important to you after all. For those who think otherwise and take steps in such situations, traditional archery and its followers thank you.
Time to go find that footage, assess the level of backstabbing and contact the company accordingly.
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Heard some compound guys at work talking about this thread and how the trad guys were all worked up over the commercial. They figured the commercial was OK for advertising but this thread was 10 X better for Cabelas cause of all the complaining the trad guys were doing on it. They said they were going to all go and order something from them. Also heard them say that maybe the trad guys needed a diaper change or maybe just a new pacifier.
Rob
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The ad got pulled though so millions will now not see it. Those compound boys buying a few trinkets won't offset that. No greater pacifier than success!
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I guess being a lawyer, I am used to having people depict my "groups" in a negative light to further their own purposes. While I don't like that about my profession or my traditional archery group, I think we all need to have thicker skins about such things. I personally like Cabela's a lot. They supply many outdoor products that we would find difficult to obtain elsewhere, and they support the outdoor sports like few other large companies do. I do think we should let them know that the ad was not well received by us, and after doing that it seems they have responded appropriately.
Allan
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Is there anybody out there that hunts with a Mathew's bow, not a yuppy?
They all just seem like a bunch of arrogant jerks because they think their equipment is sooooooo much better than anybody else's and because of that, they always seem to think they are better hunters.
A couple of these yahoos I know only drink imported beer and wine. I mean c'mon, that's just not right.
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there are several points to this thread that we need to think about.
1). We need to thicken our skin and not get too hot.
2). We do NOT need to giggle and say "oh well." We DO need to (and did) voice out about the discourtesy. It can (and did... thank Cabelas) get the point across.
3) That done, we need to get on with life, stay vigilant, and not worry or fret more than necessary.
4) We need to include this knowledge and thought in our talk here and elsewhere. What's good for the goose """".
Note to those who think we over reacted.... if that "bumbling idiot" in the commercial were portrayed as Hispanic, or black, or a woman or (insert your favorite group) do you think they would have even gone and aired it ?
We are people, just like them. Fourty years ago that sort of advertisement was the norm. Today, people need to consider more angles before they do this.
ChuckC
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My thank you note to Cabelas:
Joe,
Thank you for your prompt and sensitive response. I am back in Cabela’s camp and encouraging my tradbow friends to join me!
Thanks again,
Steve
For me this wasn't an issue of needing a thicker skin. I wasn't hurt at all by the ad but I didn't want the image of tradbow hunters to be tarnished even in the minds of new hunters.
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There's been a lot of talk about "over-reaction" here, and in a sense it's justified: in the Big Picture, neither the original ad nor the details of the discussion here are going to matter much. But there are larger principles involved. As any corporate entity gets larger, its natural history is to become less aware of its constituency's needs and concerns. Doesn't matter if it's Cabelas, the Wall Street banking industry, or the federal government. That doesn't HAVE to happen... but that's the default position, and that's what WILL happen unless someone (either the corporation or its customers) prevents it. And let's face it: a lot of the big problems facing hunting in general and bowhunting in particular have arisen directly because of corporate, commercial greed. (Does anyone here think we would be sharing archery seasons with crossbows if someone wasn't making a lot of money selling crossbows?) So, unless we do respond appropriately to this kind of thing, we're going to get run over. Meanwhile, this episode represents a good argument for buying from a favorite bowyer, the local sporting goods store, a trad supply catalog, or someone else who still gets it. Don
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as with many "outdoors" vendors, cabela inc. isn't 100% trad, nor trad oriented. sure, some of their offerings apply to traditional bowhunting, but that's not their focus and never will be. when it comes to traditional bowhunting/archery supplies, cabela inc. won't get my dollars ... but you and i know who will.
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Ain't no need to get sore about it boy's screw em just buy frow somewhere else.It doesn't offend me cause i don't give a crap what people think about me or how i hunt,i have walls full of animals and my freezer stays full.Heck if they made them longhandles in camo i might trip around the woods in em a little but i'd probly buy em from 3 rivers instead.Ain't no need in gettin worked all up we get funny looks at compound mixed 3-d shoots.I've never heard of our rest movin or think somebody moved my sight and so on.Let them be the ones to piss and moan about everything and just be proud of doing it the hard way.
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"anyone who deliberately alienates 10% of the market (as someone here estimated) isn't smart enough to mail a box."
Could the same not be said for those who deliberately alienate others based on their legal hunting methods?
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Can't say I'm all THAT offended by such a commercial. Mostly because, I AM that gentleman in the red longjohns, stumbling all over the place. At least it feels like that sometimes. I just don't want people thinking it's weapon that makes the difference. I'm the same stumbling, fumbling hunter I've always been...my longbow didn't have anything to do with it...
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Lenny, it will be a sad day indeed if everyone here is expected to endorse the concept of crossbows in archery season just because a combination of regulatory stupidity and corporate greed has successfully made them legal. Don
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Just saw this tread...
Was not offended, My mother in law worked for them and they do ALOT for hunting/conservation, etc........
They employ alot of folks and do alot for the community and conservation. Good on you guys for getting it pulled.
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Don...
I wasn't referring to crossbows but that's ok.
Everyone has their ox to gore, too bad they alienate 10% of the "market" with each one.
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i guess yalls rantings got to them cus i never seen it down here. and i never found anything worth buying at cabellas anyway, so no great loss. BASSPRO, here i come!
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Originally posted by Colt:
Is there anybody out there that hunts with a Mathew's bow, not a yuppy?
They all just seem like a bunch of arrogant jerks because they think their equipment is sooooooo much better than anybody else's and because of that, they always seem to think they are better hunters.
A couple of these yahoos I know only drink imported beer and wine. I mean c'mon, that's just not right.
Lets not lower ourselves to the darkside. We are better men/women than that. These are statements I expect from them,not us. Lets not lose the respect for ourselves as traditional archers and give the others the satisfaction.
BTW- I drink expensive wine. Please don't call me a yuppy. :bigsmyl:
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Mike,
my wine wasn't expensive till they upgraded the carton.
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Originally posted by non-typical:
Mike,
my wine wasn't expensive till they upgraded the carton.
:biglaugh: :biglaugh: :biglaugh: :biglaugh:
Thanks, I needed that today!
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leatherneck,
Excuse me, I guess I'm just not,mmmmm, what's the word..........sophisticated.
There is not ONE guy I hunt with who would rather crack open a bottle wine than a Bud. Not lowering myself to the darkside, just stating a fact.
Please don't call me a dumb redneck. :bigsmyl:
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Nothing about sophistication bro, my beer is Busch Light.(Buds too expensive) Heck I work in a prison for crying out loud! Not sure who called you a dumb redneck but you probably need to address that with them. When you find them let me know, cause this redneck will help you put them in their place. I grew up in the hills of WVa!
Just don't want to give them any more ammo. We(me,you, and all other trad gangers) are too good a people for that.
Maybe one day me,you, and your Budweiser can share a campfire and I'll introduce you to some fine wine and some fine shine! :campfire: Take care.
Mike
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'shine?????????
My Grandad (mom's dad) used to make 'shine. Guess where they are from. That's right. West Virginia. No kiddin'.
Actually, I don't drink Bud, just my buddies. I like the beer from a local brewery from Chippewa Falls,Wisconsin called Leinenkugel's. Beer of the northwoods. Stuff is GREAT!!!!!
You be careful working in that prison.
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Small world after all!
I've heard of that beer before. I'd like to try it one day.
Well, heading to the farm to watch some deer. Looking to see if "big ten" is still lurking. Later all.
Mike
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Don T. Very well said....
I don't know guys, I kinda thought it was funny!
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I love Cabela's catalogs, especially the really big heavy one's, I get to laugh at my mailman everytime they put one out. Its Fall catalog time. HA HA HA.
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I'm glad to see we're back to important things like beer vs. wine! Just don't assume that my fondness for a good glass of the latter at the end of the day means i've forgotten my own redneck roots! Don
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I took up trad archery 4 months ago and me and a buddy are going on a ohio deer hunt. Every time i talk to him he keeps asking me if im really going to use a recurve. I have been shooting 75-100 arrows everday and i never did that with my compound, i love it.
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Thanks, misspelt trout fly. :smileystooges: :D ;)
Killdeer
(http://img.photobucket.com/albums/v249/Killdeer/TG%20Uploads/BBTC/BBTC%2007/Img_44382.jpg)
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Great photo Killdeer!
I don't see many boxes of arrows or longbow tubes in that load....
Shoot straight, Shinken
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I folded up the ones that were headed to Pennsylvania.
:bigsmyl: